Pricing
Pricing that grows with you
Free until Choe makes you money. No credit card required.
Compare plans
| Feature | Free | Launch | Growth | Enterprise |
|---|---|---|---|---|
| Products | 50 | 500 | Unlimited | Unlimited |
| AI Queries | 100/mo | 10,000/mo | Unlimited | Unlimited |
| Transaction Fee | 5% | 3% | 2% | 1% |
| AI Assistant | Standard | Standard | Custom personality | Fully custom |
| Analytics | Basic | Full | Advanced | Advanced + export |
| White Label | — | — | Yes | Yes |
| API Access | — | Yes | Yes | Yes |
| Support | Community | Priority | Dedicated |
Frequently asked questions
What counts as an AI query?
Each message in a customer conversation counts as one query. A typical booking conversation uses 4-8 queries.
Can I switch plans anytime?
Yes. Upgrade instantly, downgrade at the end of your billing cycle. No penalties.
What happens if I exceed my query limit?
We notify you at 80% usage. After the limit, Choe still works but suggests upgrading. We never cut off your customers mid-conversation.
Do you offer refunds?
Yes, 30-day money-back guarantee on all paid plans. No questions asked.
What payment methods do you accept?
All major credit cards via Stripe. Invoicing available on Enterprise plans.
Is there an annual discount?
Yes. Annual plans save 20%. Contact us for details.